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Our Process - Brand Factor

OUR PROCESS|THINKING|PLANNING|CREATING

our process

We bring brands to life

01. Think

02. Plan

03. Create

Think

The first stage of our process is to THINK. Our think team applies up to six factors which contribute to the makeup of your project: Brands, Connections, Ideas, Technology, Users and Design. Our experience indicates that these factors play a crucial role in the success of your marketing and advertising objectives.

Brands

Brand and business strategies are there to define where brands need to be and how to get there. And since the world is on fire, that’s a whole lot of fun.

Connections

Targeted groups are becoming smaller, more specific and more agile. So when do we tell what to whom, is becoming increasingly important.

Ideas

Ideas seem to come cheaper and cheaper. But not from us. That’s because they’re not just ideas. They’re the best.

Technology

Do we even need to explain? If we want to be a step ahead of where consumers are today, technology is a key. And we know technology!

Users

A great idea is only a great idea if the user is willing and able to interact with it. Strategy and design in motion.

Design

Design plays a crucial role in creating difference and value for brands. No matter where in the process you are. Hence design being an integral part of Think.

Plan

Only once we truly know and understand how your business works, will we be able to deliver the right creative solutions which achieves the end goal. In the end, our ideas only matter if they help your business grow.

The Process

Once our Think Team have composed the core fundamentals the project requires, our Plan Team, spearheaded by experienced team leaders, will create the road map. The Plan Team casts the right people for each job and continuously look after your business interests. Each Team Leader is supported by a sub-team of specialists in the field to ensure we are on the same page every step of the way.

Create

Finally, our Create Team go to work. Web designers, moviemakers, 3D designers, graphic designers, photographers, and our DTP artists take the Think and Plan stages and bring them to life.

Our Mindset

Our Create Team, consisting of specialists in their respective fields, take the Think & Plan stages and bring them to life.

Our creative team is made up of individuals who strive for the uniqueness and surprise and delight our clients! Our environment is a lively place full of hardworking craftsmen and women who are at the top of their game.

That is why Create has the same weight as Think & Plan. Combined = a strategy that is untouchable.


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